Who are we?

We’re an independently owned, award-winning, insurance broker providing non-standard personal lines products. Our foundations have been built by treating each customer as an individual.

Built on passion and ingenuity

Having established Fresh Insurance Services Group Ltd in 2002, we became one of the largest privately-owned personal lines insurance brokers in the UK and sit proudly in the list of the top 50 UK brokers. 

We employ over 250 staff in Redditch, providing support to over 80,000 customers. We are immensely proud that over the last six years, the group has seen year on year growth of more than 20%, with Gross Written Premium exceeding £60 million.

The future of insurance is extremely exciting, with real potential for driverless cars, telematics and apps that complement our driving. We are actively investigating how to help people living in flood risk areas and how we track and insure belongings, together with new and exciting channels to reach our prospective customers. We want us to continue to be at the forefront of the industry, alongside our insurer partners and distributors.

We are a growing, dynamic and diverse insurance brokerage, and are multiple award winners. Our accolades are a result of investing in our people and consistently striving to deliver beyond customer expectations.

We have ambitious plans in place to take the business to the next level and want our partners to be part of our future growth.

Interested in becoming an affiliate or working with Fresh?